Deadwood’s Organic Stone Wash Jeans are equal measures conscious and cool. They are a grey and black stone wash made from 98% GOTS-certified organic denim, reflecting the brand’s dual commitment to sustainability and rebellion. The mid-waist rise is flattering and comfortable. Based in Stockholm, Deadwood brings a rocker aesthetic to the sustainable fashion revolution.Read the brand story
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- 98% GOTS-certified organic denim, 2% elastane
- Mid-waist, zip fly
- 32" inseam
- Wash inside out with similar colors, air dry
- Made in Turkey
- Model is 5"10 and is wearing a size 24
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With a tough exterior, Deadwood’s values are anything but apathetic.
The punk aesthetic originally reflected a social movement that rejected the mainstream. Deadwood employs this style, along with sustainable materials and thoughtful production, to make its own statement about the current status of fashion and its negative impacts.
Carl Ollson and Felix von Bahder met working at a jeans store in Stockholm, Sweden and went on to open their own vintage store together, Deadwood. They started experimenting with recycled leather and started off making the biker jacket and expanded since then to create a collection that combines ageless rebellion with sustainable considerations.
Making a new leather jacket causes roughly 440 pounds of CO2 emissions, and finding a vintage one with the perfect style, fit and feel can be a lifelong endeavor. But as one of the most iconic wardrobe staples and a uniform for rebels everywhere, Ollson and von Bahder just had to find a new solution. They friends took off for Bangkok where vintage apparel floods the markets throughout the city, with leather jackets left over from the Vietnam war in ample supply. They found a partner there who could use this leather along with leather scraps discarded from other factories and create new jackets in Deadwood’s modern designs.
As they expanded into jeans and shirts, the duo sought the most sustainable fabrics and the best labor standards. Utilizing hemp, organic cotton and PET (made from recycled plastic bottles), Deadwood’s rocker aesthetic is always balanced with a meaningful core.
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